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Why KW?
Keller Williams - Inman News’ Most Innovative
Company 2001
“Bottom Up Leadership”
It is said that Keller Williams is run by a “limited democracy”
through its ALC, or Agent Leadership Council. Agents and managers
at the Market Center, city, regional, and international levels
participate in this “bottom up” leadership, providing direction
and decisions for key policies, guidelines, and services. As
Keller Williams subscribes to an unheard-of level of “open book”
finances, the ALC’s also provide oversight for the company’s
accounting practices at each level of the organization. In keeping
with the Keller Williams tenet of a win-win process, the ALC
model enables agents to take on an owner’s mentality, while
keeping Keller Williams in the exceptional position of truly
understanding what its agents need.
“Learning-Based Company”
Keller Williams recognizes that real estate professionals must
be “learning-based” to continually break through successive
ceilings of achievement. To that end, Keller Williams is committed
to being a learning-based company through Keller Williams University,
or KWU.
KWU currently provides more than 350 comprehensive sales, leadership,
and business education offerings to its associates per year,
delivered by world-class instructors at local, regional, and
national levels. Through KWU, Keller Williams makes a tangible
commitment to learning-based lives.
Careers Worth Having, Businesses Worth Owning, and Lives Worth
Living
Keller Williams believes that a real estate career can become
a business. An agent can operate and grow his or her real estate
practice as a true business with fundamental leadership, sales,
and business skills.
However, careers worth having and businesses worth owning are even
more valuable when combined with a healthy and balanced personal
life. In today’s fast-paced environment, positive personal
lives are often considered a “nice-to-have” and non-essential
to professional success.
Keller Williams understands the necessity of a positive equilibrium
between professional and personal achievements, so much so that
KWU offers a complete course called Quantum Leap, which focuses
on personal achievement and having a balanced and happy life. |
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